Origin of the First Logo
A suspended figure, like a soul leaving the body.Raw fire, unfiltered. Chaotic, direct, real. Represents the initial moment of awakening. No direction yet. Only living truth. Like a symbol carved in stone when mammoths still roamed. A glowing ember in rough form.
The first Shinnobu logo emerged after an out-of-body experience during the creation of the video titled Deus Mesere. The scene unfolded in an old house near the La Amistad National Park, a place linked to the creator’s childhood. That night, while the video was rendering on the computer, consciousness detached from the body and appeared walking across the roof. From there, he saw himself asleep, while the machine remained on and the render had finished.
Stepping out into the street, he witnessed a multitude of indigenous figures crossing the stone path. Thousands of them. Ancient spirits, charged with dense energy, walked beneath the warm glow of colonial lanterns. As he floated up to one of those lanterns, he perceived details that, once awake, confirmed the vision’s truth—elements visible only from that elevated angle.
It was then that the concept of the logo was revealed: a symbol with colors evoking sunset, the gold of the sacred, and the depth of black. Black like the encompassing night, gold like the spirit transcending it. The silhouette was designed to be simple, almost like an icon—something that could endure through time. An energetic mark rather than a visual one.
In the days that followed, moments of introspection arose by the river. On a thick log that served as a bridge, an aura around the hands became visible—a faint blue-violet contour, revealed only in states of full presence. The flow of the water carried a hypnotic rhythm. The tree moved. Everything vibrated. The experience became a mantra. From that point on, visual and sonic pieces began to surface—such as the video Mystical Sanctus—seeking to represent those non-ordinary realities.
The logo remained as a symbolic testimony of a beginning that was not intellectual or graphic, but experiential and energetic. Shinnobu was born from an open threshold. The symbol was the first seal.